Mobile and SMS Marketing (Short Message Marketing) is growing it revenues worldwide.Finding that percentage of mobile subscribers are responding to short codes placed in advertisements or in other media. When done correctly and responsibly Text Message Marketing can yield response rates of 20% or more.
The list of text message marketing uses can go on and on ranging from clients requesting account balances, appointment confirmations, fraud alerts, and so forth. The key is to maintain a solid connection with your clientele in a manner that will increase your sales as well as repeat customers.
Considering the number of businesses using e-mail advertising only seeing response rates of .00001% today;SMS can provide some incredible news. As many companies recognize the value of this medium we continue to follow the trend to perfect the responsible text message marketing techniques aiming to cement a relationship with our customers in a way that increases our customer retention ratios along with our sales.